Quicken Loans Press Release

Press Release

About nine years ago I was working for a real estate company as a recruiter when I tried recruiting the owner of Quicken Loans, Dan Gilbert.    I approached him like anyone else I recruited without any knowledge of his reputation in the real estate industry.  Needless to say, he didn't take the job, instead he offered me one.  At that time, I was very content where I was at but kept his number just in case.  About two years later, I got in touch with again and before I knew it, I was part of the Quicken Loans team.  With that being said, six years later, here I am still going strong; working remotely from South Carolina.  I intend to continue my career within the Quicken Loans family after I graduate and this press release should explain why.

• This is very important to know, "The survey is randomly distributed to team members, with the results of the survey accounting for two-thirds of the overall company score."
• I like how all of the press realeases including this one, have quotes from the top folks at the company (Dan Gilber, Bill Emmerson, Jay Farner, Pat McInnis, Shawn Krause...etc.).  For this particular peioce the quotes are from the founders themselves which is important to show that the leaders are still activley involved.
• I also like how the lead covers other areas where QL risen above the odds. "Quicken Loans Inc., the nation’s largest online home lender and a top-five retail lender, today was ranked among the Top 10 on FORTUNE Magazine’s annual “100 Best Companies to Work For” list. According to the FORTUNE report published online today, and on newsstands Monday, January 23, Quicken Loans ranked #10, making it the highest ranking Michigan company on the distinguished list. Quicken Loans has placed among the Top 30 companies on FORTUNE’s list for the past nine years."

Media Example #9- Week of 2/20

The introduction itself was a bit long but had good intentions.  I like how the article leads in with "Building off Home Box Office’s freedoms as a subscription cable channel to provide high-quality programming to justify premium value, it added to a run of series that included Sex and the City (1998-2004) and The Sopranos (1999-2007)." I feel like that says a lot about the kind of person that would enjoy this show.   I did, however, fell like there were too many year reference in the article.  It might just be me but when I am sitting there reading off different years over and over it tends to loose meaning.  We went from 1998 to to 1972 then 1990 then 1983, you get what I am saying.  Once he actually starts getting into the Six Feet Under show details he slows it down a bit but still a lot of different decades mentioned. 

Broadcast News

FULL ARTICLE

A FOUR-CAR PILE UP ON FOLLY ROAD TURNED FATAL LEAVING SIX INJURED AND TWO DEAD SUNDAY AFTERNOON.   THE ONLY ENTRANCE TO FOLLY BEACH WAS CLOSED THREE-HOURS..   THE CHARLESTON COUNTY CORONER'S OFFICE IDENTIFIED THE DECEASED AS JOSHUA MILLER, AGE 33, AND JAMES MINSCHEW, AGE 73, BOTH FOLLY BEACH RESIDENTS.  THE EXACT CAUSE OF THE ACCIDENT HAS NOT BEEN DETERMINED AT THIS TIME. 

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Young Women Often Trendsetters in Vocal Patterns - NYTimes.com

http://www.nytimes.com/2012/02/28/science/young-women-often-trendsetters-in-vocal-patterns.html?pagewanted=all


I really like this trend article because of the topic originality.   The writer, Douglas Quenqua,  has a unique take on this topic because he's writing about the misconception of a valley girl based on the way women talk.  


As a female, I admit to using the "girls aren't that bright" theory to my advantage.  For example, if I am on a date with a guy, I will stand outside the car door and act confused until he opens it for me.  Then if he asks what I am doing I just say, "I wasn't sure what to do, I mean, most guys open doors for me."   My two favorite phrases to use when I don't want to do something are: "I'm confused" and "I'm scared."  Either way, the end result is usually the same, I appear to be the damsel in distress and the guy feels like a hero.  Now, some guys may think that's scandalous, some may think its too needy, heck some might even think its cute, but I like to think of it as our (women) dirty little secret.